Honeypot

Destination Marketing

Tel: 01732 446232

Mobile: 07832 879032 or 07841 823589 

Email: enquiries@honeypotmarketing.co.uk

Address:

Riverside House, River Lawn Road

Tonbridge, Kent TN9 1EP

 

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Honeypot Destination Marketing were engaged by the Head of Leisure Services of Tonbridge & Malling Borough Council to produce a series of 3 information leaflets designed to provide up to date information to the residents of the village of Borough Green and the surrounding areas about the forthcoming events relating to the local passing through of the Olympic Torch.

 

Working with the Head of Leisure Services and members of the team tasked with providing appropriate services for the day, Honeypot compiled an informative and detailed series of  literature which gave local residents details of the Torch route, road closures, parking information and travel information for those coming into the area to witness the spectacle locally.

 

It was highly desirable that the leaflets were appealing enough for the public to want to read them, but informative and interesting enough that the important information within was absorbed.

 

Honeypot was responsible for commissioning the design and print, collating appropriate images and logos, compiling available information about the changes to local amenities such as loading and unloading times, route, road closures, public transport details and alternative parking information, and ensuring that the was no use of images, maps, logos or titles which contravened the stringent 2012 Olympic copyright laws and limitations.

 

The main services provided on this project were:

 

- copywriting

- project management of design and print

- proof reading

 

 

 

 

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Case study - London 2012 Olympic Torch Relay in Tonbridge & Malling Borough

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